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Online questionnaires : ウィキペディア英語版 | Computer-assisted web interviewing
Computer-assisted web interviewing (CAWI) is an Internet surveying technique in which the interviewee follows a script provided in a website. The questionnaires are made in a program for creating web interviews. The program allows for the questionnaire to contain pictures, audio and video clips, links to different web pages, etc. The website is able to customize the flow of the questionnaire based on the answers provided, as well as information already known about the participant. It is considered to be a cheaper way of surveying since one doesn't need to use people to hold surveys unlike computer-assisted telephone interviewing. With the increasing use of the Internet, online questionnaires have become a popular way of collecting information. The design of an online questionnaire has a dramatic effect on the quality of data gathered. There are many factors in designing an online questionnaire; guidelines, available question formats, administration, quality and ethic issues should be reviewed. Online questionnaires should be seen as a sub-set of a wider-range of online research methods. ==Using online questionnaires== There are several reasons why someone would utilize online questionnaires as their preferred testing method. A few of the advantages and disadvantages of this method have been summarized below:〔Sharp, H., Rogers, Y., Preece, J., Interaction Design: Beyond Human-Computer Interaction. John Wiley & Sons, Inc. 2002〕〔Reips, U.-D. (2000). The Web Experiment Method: Advantages, disadvantages, and solutions. In M. H. Birnbaum (Ed.), Psychological experiments on the Internet (pp. 89-118). San Diego, CA: Academic Press.〕
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Computer-assisted web interviewing」の詳細全文を読む
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